IP consultants. Patent, design & trademark attorneys
Noticias de Sugrañes, prfesionales del registro de marcas y patentes

The first one to apply for a trademark = priority right

The first one to apply for a trademark has priority rights on it.

It is very important to apply for the trademark when you already have the name or graphic to create a new product or service. Otherwise, if you do not register it, the possible costs for defending the same against owners of prior trademarks are higher than those of an application.

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